PRINCESS DIANA AND SOULEIADO

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Close to 50 000 “indienne” printing blocks, this is the real treasure that propelled SOULEIADO among the monuments of the French textile industry heritage. Its story is a magnificent one: that of the “indiennes”, vividly colored cotton fabrics imported from the Great Indies to the coastal port of Marseille at the end of the 16th century.

Soon, these bright, color-fast fabrics, then unknown, seduce the greater Provence, from Languedoc to the Riviera. The region starts distributing them throughout the country and they become the favorite fabrics for the next centuries, holding strong through several crisis.